Prof. Avani Raval, Prof. Himanshu Chauhan and prof. Haritha Guduru have been honoured with the Best Business Case Award at the International Conference on Emerging Trends in Business Analytics and Management Sciences 2024 (BAMS-ORSI 2024), held from 12-14 December, 2024 at the Shailesh J. Mehta School of Management (SJMSOM), Indian Institute of Technology Bombay (IIT-Bombay).